Job Description
Opportunity at a Glance
Apex Digital Solutions is seeking a visionary Senior SEO Specialist to lead our organic growth initiatives. You will be the architect behind our search visibility, ensuring we dominate the SERPs and drive high-quality traffic to our platform.
Why You'll Love It Here
We value innovation, data-driven decision-making, and a collaborative culture. As a Senior SEO Specialist, you will have the autonomy to shape our digital footprint while working with cutting-edge tools and talented teams.
What You'll Do
- Conduct comprehensive technical SEO audits and implement remediation strategies.
- Develop and execute high-level keyword strategies aligned with business goals.
- Collaborate with content teams to optimize on-page elements for maximum impact.
- Manage off-page link-building campaigns to boost domain authority.
- Analyze campaign performance using Google Analytics and Search Console to iterate on strategies.
- Stay ahead of Google algorithm updates and industry trends.
Who You Are
- 5+ years of experience in SEO, with a proven track record of increasing organic traffic.
- Deep knowledge of Google algorithm updates and best practices.
- Proficiency in technical SEO tools (e.g., Screaming Frog, Ahrefs, SEMrush).
- Strong analytical mindset with excellent communication skills.
- Bachelor's degree in Marketing, Communications, or related field.
Responsibilities
- Execute technical SEO audits and identify optimization opportunities.
- Develop and manage keyword strategy and content calendar.
- Optimize site architecture and internal linking structures.
- Monitor search rankings and conduct competitor analysis.
- Collaborate with dev teams to improve site speed and Core Web Vitals.
- Generate monthly performance reports and ROI analysis.
Qualifications
- Proven experience in SEO and SEM.
- Expertise in Google Analytics and Search Console.
- Strong understanding of HTML, CSS, and JavaScript basics.
- Experience with CMS platforms (WordPress, Drupal, or similar).
- Ability to translate data into actionable business insights.