Job Description
Are you a data-driven SEO specialist looking to make a massive impact? Nexus Digital is seeking a visionary Senior SEO Specialist to lead our organic growth initiatives in New York.
In this pivotal role, you will own the SEO strategy, drive traffic growth, and optimize our digital footprint across all major search engines. You will work closely with content creators, developers, and marketing teams to ensure our brand dominates the SERPs.
We are looking for someone who doesn't just follow trends but sets them. If you have a deep understanding of technical SEO, analytics, and user experience, we want to hear from you.
Responsibilities
- Conduct comprehensive technical SEO audits to identify and resolve crawlability, indexing, and speed issues.
- Develop and execute high-level SEO strategies to increase organic traffic and improve search rankings.
- Lead keyword research and competitor analysis to identify growth opportunities.
- Collaborate with web developers to implement schema markup, site architecture changes, and mobile optimization.
- Analyze campaign performance using tools like Google Analytics and Search Console to report on ROI and KPIs.
- Manage and mentor junior SEO team members, fostering a culture of continuous improvement.
- Optimize content for both search engines and end-users, ensuring readability and engagement.
Qualifications
- 5+ years of proven experience in SEO, with at least 2 years in a senior or lead capacity.
- Deep technical knowledge of HTML, CSS, JavaScript, and website architecture.
- Expert proficiency in SEO tools such as SEMrush, Ahrefs, Moz, and Google Search Console.
- Strong analytical skills with the ability to interpret data and make data-backed decisions.
- Excellent communication skills, with the ability to explain complex technical concepts to non-technical stakeholders.
- Bachelor’s degree in Marketing, Business, or a related field (or equivalent work experience).
- Experience with Google Analytics 4 (GA4) and Tag Manager.